About this Project

The case study of "Planet Persib" represents a remarkable journey into the metaverse, where technology, creativity, and fan engagement converge. This comprehensive examination delves into the inception, design, and successful implementation of an innovative metaverse project tailored for Persib Football Club. "Planet Persib" transcends boundaries, uniting fans in a digital realm that seamlessly blends the club's heritage with futuristic possibilities. This case study showcases the power of collaboration, innovation, and a steadfast commitment to creating a metaverse that amplifies fan engagement and pushes the boundaries of what's possible in the digital age.

Company : Persib Bandung, Indonesia

Date : June, 2023

Category : Metaverse, NFT Marketplace, NFT Land Sale, Social Features, UI & UX Design

Introduction

In the rapidly evolving realm of the metaverse, Persib Football Club embarked on a groundbreaking journey to revolutionize fan engagement and digital presence through the creation of “Planet Persib.” This case study delves into the intricate process of designing and launching this immersive metaverse, highlighting extensive research, meticulous user-centric design, and the successful implementation of a wide array of features, including the Avatar Maker, World Map to Explore, NFT Land Sale, Rewards, Quests, Social Features (Invite Party, Clan), Vote System, My Tickets, Events Page, Chat Room World Mode, Video Mode, Inventory, Social Features, News Page and an NFT Marketplace.

 

Defining the Vision

 

The Collaborative Effort

 

Research and Strategy

Strategic Keyword Selection for Enhanced Project Visibility

User-Centered Design

 

Mapping the User Journey

Color Selection

Prototyping and Iteration

Feature Highlights

“Planet Persib” boasted a comprehensive array of features designed to captivate and engage users:

– Avatar Maker: A powerful customization tool allowed users to create unique avatars, tailoring their metaverse experience to their preferences.

– World Map to Explore: Users embarked on virtual adventures, exploring diverse environments and reliving iconic moments in Persib’s history.

– NFT Land Sale: An integrated marketplace facilitated the purchase, sale, and trade of digital land parcels and NFTs, connecting fans through unique virtual properties.

– Rewards and Quests: Gamification elements incentivized user engagement, with quests, challenges, and rewards encouraging participation and loyalty.

– Social Features (Invite Party, Clan): Users could form clans, invite friends to parties, and build a vibrant community within the metaverse.

– Vote System: A democratic voting system empowered fans to influence club decisions, enhancing their sense of ownership and participation.

– My Tickets: Users managed their event tickets seamlessly within the app, simplifying the event attendance process.

– Events Page: A central hub for upcoming events, users accessed information on matches, fan gatherings, and exclusive experiences.

– Chat Room World Mode: A dynamic chat environment, tailored to different metaverse locations, enabled fans to connect, strategize, and socialize.

– Video Mode: Users enjoyed immersive video experiences, from match highlights to exclusive behind-the-scenes content.

– Inventory: A personalized inventory system allowed users to manage their virtual assets, including NFTs and collectibles.

– NFT Marketplace: A secure marketplace facilitated the trading of club-specific NFTs, memorabilia, and digital assets.

– News Page: Real-time updates and personalized news feeds kept users informed and engaged with the latest club news and events.

 

Technical Implementation

Testing and Quality Assurance

 

Launch and Fan Reception

 

Post-Launch Engagement

 

Conclusion

 

Looking Ahead

 

 

Design on Figma

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